Writing to the Rescue…
Writing has to be right - it can be daunting and confusing knowing what
to put in and what to leave out whilst still being accurate. Writing has
to be tight – it has to be succinct. And writing has to be bright,
there’s no use detailing your company’s pioneering new research to your
employees if it’s not engaging and tailored to meet the needs of the
audience. So that’s where The C8 Corporate Media Bureau comes to
the rescue. It has been established to provide a range of project-based
services with the sole purpose of helping businesses to effectively and
efficiently communicate with their customers, employees and other target
audiences.
We love to listen, learn and leap into action
In order to communicate your strategy and message clearly, we need to
understand your business and your needs. We will learn about you, your
organisation and your issues. We will then intuitively know your
industry taboos, faux pas or fine print and can transform jargon into
perfect prose. Spending time learning about what you are trying to
achieve will allow us to produce a strategy in line with your
requirements and which will exceed your expectations.
The C8 Corporate Media Bureau provides a comprehensive solution to your
business communications objectives and needs. The writers combine a
media and communications background, with impressive specialist
knowledge, meaning no brief is too technical or demanding. We can fulfil
your marketing briefs for all writing and media-based projects from
research and interviewing, to writing, broadcasting, editing and
proofing. The C8 Corporate Media bureau offers a wide-range of bespoke
writing services for blue-chip and international organisations, reaching
out to global audiences including:
• Handbooks and brochures – including training material, yearbooks or
course prospectuses
• Newsletters and Guides – for example, 12-24 page quarterly magazines
for business clients, 2-4 page ongoing business updates, or 6-10 page
specialist subject guides
• Case studies – 800-1200 word case studies showcasing business clients’
use of specific technologies or services with a laser-focus on Return on
Investment
• Articles – including white papers and executive thought-leadership
theme briefings
• Webinar hosting and presentation – 45 min-60 min online webinar
hosting and presentation
• Website copy – targeted writing to update, refresh or write corporate
websites from scratch
• Business Roundtables – 10-30 person roundtable content creation,
project management, hosting and moderation
• Editorial project and programme delivery services for specialist
vendor advertising campaigns, including the writing of handbooks and
presentation of webinars
• Podcasts – as part of editorial-based advertising campaigns
• Blogs – ongoing blog posting and management
• Search Engine Optimisation services
• Language translation services
• Twitter and social networking strategy development
All About Us
The C8 Corporate Media Bureau’s writing services will be undertaken by a
specialist team of experienced business and technology writers,
including Brian McKenna, former editor of Computer Weekly; Tatiana
Miller, who was responsible for enterprise public relations across
Symantec’s Northern region; Annette Finch, former Midlands news
correspondent for ITV; and marketing and advertising specialist Richard
Hall, author of the Brilliant series of business books.
David Bicknell, Director of The C8 Corporate Media Bureau, is a writer
with over twenty years experience covering B2B publications. He has a
journalistic background and began his career working for a news agency
in East Midlands before joining BBC local radio in Leicester. He then
spent 17 years working on IT weekly press. Since joining C8 he has
specialised in corporate writing. He is also co-author (with Tony
Collins) of Crash, a book investigating the delivery of IT projects.
You can contact David on 01189 001135 or mobile 07711 885831 or email
david@c8consulting.co.uk.
Examples of our writing
C8 Consulting's Corporate Media Bureau was
commissioned to produce a brochure for Henley Business School, one
of the country's leading business schools. The work, which involves
writing and editing of original copy, was pulled together at short
notice to enable Henley to meet its publishing deadlines for the brochure.
The brochure has been distributed to prospective students.
Download
the Henley Business School Executive Education Brochure
C8 Consulting conceived the idea of writing
an audit toolkit for FAST Ltd for prospective users of their software
asset management and software licensing expertise. It is an immediate SOS
Guide for organisations facing the threat of a software audit and who would
benefit from FAST Ltd's specialist knowledge and insight. The project maximised
two key skills that C8 delivers for its clients: copy writing to
match the business needs of its clients and making the most of press contacts
to deliver the published copy.
The toolkit, designed to provide sales collateral
for FAST Ltd, has been published on Computer Weekly's website under
a dedicated Software Licensing section.
Download
the FAST Audit Rescue Guide
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