Case
Studies

We create compelling global campaigns that communicate complex messages to market.

Our clients are typically in hyper scale growth mode and have ambitious plans to expand their business globally. Let our case studies tell our clients’ stories.

C8 appointed to elevate Egress’ Share of Voice in the cybersecurity market

Egress, is the only cloud email security platform to use an adaptive security architecture to continuously assess human risk and dynamically adjust policy controls, preparing customers to defend against advanced phishing attacks and outbound data breaches before they happen. Leveraging AI-powered behavioral-based detection and with seamless integration into Microsoft 365, Egress provides enhanced email protection, deep visibility into human risk, and instant time to value. C8 was appointed to grow Egress’ presence in both the UK and US ahead of many exciting research launches, company growth updates, and product announcements.

How C8 positioned Noname Security as the leader in API security

Noname Security is the only company taking a complete, proactive approach to API Security. Noname Security is privately held, remote-first with headquarters in Silicon Valley, California, and offices in London. To consolidate its leading position in the market, Noname Security appointed C8 to provide hero content from original research that could emphasise the importance of API security to the modern enterprise, giving the wider team the resources needed to secure new business opportunities and build brand awareness.

Building a global PR programme for Xalient

Xalient offers world class advisory, IGA, PAM, customer identity, access enforcement and other IAM solutions, as well as transformative software defined networking, cybersecurity technologies and managed services. Xalient helps the world’s largest brands become more resilient, and responsive to change. C8 Consulting has enjoyed a near two-year relationship with Xalient, initially starting as a pilot project in April 2022 which led to C8’s appointment as the company’s UK PR agency in June 2022. Now, C8 is taking this even further, with a global programme in 2024. 

From UK to global PR agency in a relationship that spans more than 8 years

With specialist knowledge and experience in the cybersecurity sector, C8 Consulting has worked closely with ThreatQuotient since 2016. During that time, C8 has provided UK PR and media relations support and the C8 Content Studio copywriting expertise to create thought leadership content for other regional agencies in USA and France to utilise.  

Global study of financial services sector highlights third party cyber risk

BitSight Technologies, a US based business founded in 2011, is a global leader in cyber security ratings. The organisation continuously monitors cyber risk in the business ecosystem and risk landscape which enables customers to gain insight into the security posture of third parties, as well as their own organisation. C8 was appointed to help BitSight C-level executives discuss the role of cyber risk in today’s ever-changing landscape with the media.

Building a Powerful Voice for Virtustream and C8 Consulting

Building a consistent and powerful voice for a global brand

Virtustream, a Dell Technologies business, was founded to lead businesses on the path to transformation. They are redefining cloud computing and are known as the cloud services provider of choice for the world's leading IT organisations. With a reputation for building relationship, understanding how the media works and the pressures journalists are under, C8 was invited to facilitate a media training workshop.

C8 creative sustained nationwide and trade coverage in the lead up to IPO

Preparing for IPO with VMware (formerly Carbon Black). VMware is a ground-breaking company that is rewriting the rules in the cybersecurity sector. The company created the application control and endpoint detection response (EDR) categories and pioneered next generation antivirus. VMware is transforming cybersecurity via the computational power and agility of the cloud, bringing to market new solutions designed to protect against the most advanced cyberthreats.

C8 sustains momentum, awareness and coverage – year after year

In the highly competitive world of online retail, getting your message in front of the right audience in a way that makes you stand out from the crowd is essential. Never more so than for NetDespatch, an innovative parcel data management platform delivering advanced technology to both retailers and carrier companies. To keep stories fresh and topical, NetDespatch has worked with C8 over a five year period to create awareness and drive enquiries.

Panasonic Toughbook - C8 Consulting client

C8 delivers creativity and longevity for market leading manufacturer

Creating compelling content for Panasonic. Panasonic rugged mobile notebooks and tablets are designed to work anywhere, anytime, in the harshest, most challenging environments. They ensure workers across a wide range of industries can do their job, whatever conditions they face. Products that are this robust deserve PR campaigns to match.

Recycling Technologies - C8 Consulting client

C8 unleashed the power of storytelling with creative headlines

From first steps to crowdfunding with Recycling Technologies. Recycling Technologies is making the circular economy a reality for end-of-life plastics that were previously considered unrecyclable, and changing the future of plastics recycling. Its innovative RT7000 machine uses a chemical recycling process to convert plastics such as film, laminated and coloured plastics back into a raw material called Plaxx™, a hydrocarbon from which new plastics can be made.

Building a Powerful Voice for Virtustream and C8 Consulting

Getting the message to market for Virtustream, a Dell Technologies Business

In a crowded market powerful messaging and consistent delivery is essential. When enterprise cloud computing provider Virtustream, a Dell Technologies Business entered a new and highly competitive market sector, it needed a PR agency with the drive, energy and experience to support it. After a rigorous selection and due diligence process, C8 was appointed as an approved supplier to Virtustream.

Latest Insights

7 May | 2024

Our PR Manager Destiny Gillbee writes about the importance of stepping out of your comfort zone, thinking outside the box and daring to be different in a life full of uncertainty.

17 April | 2024

Junior Account Executive James Sutton talks about his (slightly unexpected) journey into PR, what led him to be a lover of words, and what he has learned in his first months at C8.